When Momentum Indoor Climbing opened at 1401 Silver Street in mid-November, General Manager Joey Luna had lofty expectations for its success and says he has not been disappointed.
“We had a great response out of the gate, with 400 on average coming each day,” he said.
There’s room for a lot more. The 43,000 square foot full-service bouldering gym and training facility can accommodate 1,500 climbers at a time. It is a companion gym for another 37,000 square foot Momentum facility that opened in Katy last summer. The Katy gym is a ropes course, so the two gyms give climbers in Houston the full range of climbing activities.
Along with Katy, the Silver Street Momentum gym offers a REI co-op store carrying gear, apparel and footwear.
Momentum started in Salt Lake City where there are three gyms.
“Everyone from the CEO on down is a rock climber,” said Luna, who also grew up climbing before he moved to Houston. Luna lives in the Heights and before coming to Momentum was the manager at Revival Market, where he developed the brand’s community outreach and public education programs.
When looking to expand, Luna said that Texas was a natural fit due to the huge population, many of whom are transplants from somewhere else.
“People who have climbed outside and are used to having access to climbing now have another option,” he said. “There are also people looking for something different to do. No other gym offers as much climbing as us. We’re growing a community here.”
Luna said that a second location of Momentum inside the loop was always part of the plan. The bonus of their location is being adjacent to the artist community at Silver Street Studios. In conjunction with their opening, Momentum hosted Urban Nature, an art show celebrating the outdoors, climbing, and art.
“Wylie [Robertson] also did a mural for us and another muralist, Falon Mihalic, painted and placed sculptures on a metal beam in our yoga room,” Luna said. “We are very lucky to have access to the artists.”
Although Momentum provides an accessible way to get a non-traditional work out, it also offers yoga classes and a traditional gym. For those who want to try out the facility, or who don’t want to commit to a membership, there are day use rates for children and adults as well as multi visit punch cards. Membership privileges extend to any of the Momentum facilities.
“You could get a day pass and do Silver Street in the morning and Katy in the afternoon,” said Luna.
For those wanting to expose their children to the sport of climbing, there are youth programs for ages three through eighteen. If a child finds their passion, once he or she hits twelve years of age, they can join a competitive climbing team.
One major competition on the horizon for Momentum is the 2018 USA Climbing Collegiate National Championship on April 20 and 21. The competition will take place and will be split between Momentum’s Katy location and their Silver Street location.
“It’s a really big honor,” said Luna.
Another competition Luna is excited about is a little more local.
“We are going to do a competition for members and the community this spring,” he said. “There will be beginner, intermediate, and advanced categories. We want to show people anybody can climb in these competitions.”
For more information, visit www.momentumclimbing.com/silverstreet/.